August 31, 2022: A conference on the economic scope of the gaming industry in Pakistan organized by the Pakistan Software Houses Association (PASHA), with support from Tencent, took place in Islamabad today. Conference panellists discussed the viability and potential of gaming and animation contributing to Pakistan’s overall IT and ITeS exports and, thus, facilitating the country’s economic growth.
Online gaming can rope in massive dividends for Pakistan
Conversations centred around where Pakistan’s”” gaming industry stood at the moment and what were the challenges that needed to be addressed to move forward toward a substantial growth trajectory in the coming years
Discussing the potential of Pakistan’s”” gaming sector, Lih Shiun, Tencent’s”” Senior Director for Public Affairs, added, “””””Pakistan’s”” IT industry is active in the mobile gaming industry and is well poised to capture the immense global opportunities the video games industry brings. Apart from direct economic impact through jobs and economic output, video games generate secondary economic value for Pakistan through eSports and digital games-related events like the current PUBGM campus championship.
With video game-related technologies increasingly being used in other sectors and areas such as industrial design and cultural heritage promotion and protection, you can see how much potential there is for Pakistan’s”” video gaming sector.”””””
“””””Pakistan potentially has access to a 90 billion dollar mobile gaming industry alone”””””, Chairman PASHA Badar Khushnood articulated. “””””According to an informal estimate, Pakistani consumers have spent $ 260 million on video games through e-commerce. Game makers in Pakistan typically produce mobile games for a global audience. Most games are published by international game giants like Electronic Arts (EA) Inc., Ubisoft, Lion Studios and Supersonic Software. If supported with the right policies, the gaming sector can spur economic growth in Pakistan.””””” he added.
Other notable speakers discussed the need to promote talent development in programming and game designing. The fact that gaming is a promising industry–revenue generation can go up to $400m annually– ease of doing business has to be ensured. The discussion also covered other aspects such as policy interventions, investments required to spur growth, technical infrastructure requirements, etc.
The event was attended by stakeholders from the government, gaming studios, game developers, entrepreneurs, freelancers, and telecom operators.